Project report for Computer sales & service

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Introduction

Computer sales & service is one of the smartest ideas for computer-savvy people. If you have the knowledge and skill of software and hardware of a computer and know how to assemble computers, then computer assembling business is a great opportunity to start your entity and use your skill to grow your business and earn a luxurious livelihood instead of dedicating yourself for someone else’s benefit. The Indian computer industry has registered significant growth in recent years. The hardware business or computer assembly business is growing at a rate of 12-18 % a year in India. Just as mobile phones, the computer is also an integral part of daily life. Branded computers are costly and unable to get in a customized configuration. If it is getting assembled, it can be availed with the required configuration and cheap rate. Price for brand value and promotion can be reduced in the future.

Computers are nowadays used for various applications in day-to-day life. A Micro Enterprise unit proposed activity Computer assembling & Sales. For this computer, parts will be Purchased from the dealer and assembling in the unit. Assembled Computers will be marketed through the distributors appointed by the entrepreneur. The distributor will also inform the needs of the computer through the market survey. As the usage of computers increases day by day, the need for sales and maintenance of that system is also needed. So the demand is on the higher side for the service. 

Product / Services & process

The products of this unit are assembled computers and its maintenance services. As per the orders of customers, we procure components from branded suppliers and assemble them at the unit and install all required software and fix it at the premises of the customer. We also supply all accessories of the computers such as Printers, UPS, Scanners, Camera, Modem, earphones, etc. We offer all post-sale services and undertake all sorts of maintenance and repair works also.

Market potential & Strategy

The population of educated youth is growing in India. Quality and methods of education also improve. Computer education is a part of it. Moreover, the IT and ITE Industry is much developed in India and the extent of internet connectivity is highly improved. 4G has already launched. 5G is expected to launch soon. Hence the requirement for computers is increasing rapidly.

The Indian Desktop market which is estimated to be worth Rs.10,452 crore, is divided into the Commercial market and Consumer market and the Commercial market accounts for 67% of the total sales. All these branded PC manufacturers along with HCL Infosystems were in the past selling to corporates, government, business professionals, and to some extent the eminent educational institutions. But, recently these companies have started targeting individual consumers to improve their market shares. Not so long ago, assembled PCs were considered to be the best, value-for-money PCs as against the branded PCs as the branded ones were high priced. But, in the recent past, the demand for assembled PCs has come down drastically in comparison with the branded ones. Though more than half (53%) of the Indian PC market is occupied by the unorganized sector (assembled and non-branded PCs), there has not been a considerable improvement in their sales. The major reason for this change in customer preference is that the present-day customer is no more looking for low-priced products.

The Indian computer industry has registered significant growth in recent years. The hardware business or computer assembly business is growing at a rate of 12-18 % a year in India. Just as mobile phones, the computer is also an integral part of daily life. Branded computers are costly and unable to get in a customized configuration. If it is getting assembled, it can be availed with the required configuration and cheap rate. Price for brand value and promotion can be reduced in the future.

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