Project report for Velvet Cloth

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Introduction

Velvet cloth manufacturing have a reasonable market demand in India. India has one of the finest textile traditions in the world with respect to dyeing, weaving and surface embellishment. Thus traditional Indian textiles can be classified according to the region of production. India that has a distinct identity of their own. Cotton, silk, woolen thread or gold/silver is used to embroider on various media, from cotton, silk, woolen fabric to velvet and leather. Velvet is a sleek, soft fabric that is commonly used in intimate garments, upholstery and other textile applications. Due to how expensive it was to produce velvet textiles in the past, this fabric is often associated with the aristocracy. Even though most types of modern velvet are adulterated with cheap synthetic materials, this unique fabric remains one of the sleekest, softest man-made materials ever engineered. This, may fuel the growth of velvet cloth market inside and outside India.

Velvet is a type of woven tufted fabric in which the cut threads are evenly distributed, with a short dense pile, giving it a distinctive soft feel. By extension, the word velvety means "smooth like velvet". Velvet can be made from either natural or synthetic fibers. Velvet is a type of woven tufted fabric in which the cut threads are very evenly distributed, with a short dense pile, giving it a distinctly smooth feel. Velvet can be made from many different fibers. It is woven on a special loom that weaves two pieces of velvet at the same time. The two pieces are then cut apart and the two lengths of fabric are wound on separate take-up rolls. Velvet is difficult to clean due to its pile, but modern dry cleaning methods perform well. Velvet is made, ideally, from silk. More recently, synthetic velvets have been developed, mostly polyester, nylon, viscose, acetate, and mixtures of different synthetics, or synthetics and natural fibers. A small percentage of Lycra is used sometimes to give stretch.

Market potential & Strategy

The main desirable attribute of velvet is its softness, so this textile is primarily used in applications in which fabric is placed close to the skin. At the same time, velvet also has a distinctive visual allure, so it’s commonly used in home decor in applications such as curtains and throw pillows. Unlike some other interior decor items, velvet feels as good as it looks, which makes this fabric a multi-sensory home design experience. Due to its softness, velvet is sometimes used in bedding. In particular, this fabric is commonly used in the insulative blankets that are placed between sheets and duvets. Velvet is much more prevalent in womenswear than it is in clothing for men, and it is often used to accentuate womanly curves and create stunning eveningwear. Some stiff forms of velvet are used to make hats, and this material is popular in glove linings. The velvet cloth has a great appeal and fascination in the modern sophisticated society. Furthermore, the product finds its versatility in multifold dimensions of applicability viz. jeweler boxes, novelty items, and bed spreads apparel; children garments, embroidery work, felt appliances, camera cases, display articles and a hostful of others.

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