Project report for Radish Cultivation

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Radish. Radish is a cool season vegetable, cultivated for its edible nap form taproots. It is a crop with very short duration and many varieties attain maturity within 30 days after planting. Its edible roots are having different colour from white to red. West Bengal, Bihar, Uttar Pradesh, Karnataka, Punjab and Assam are major radish growing states. Radish is good source of vitamin B6, Calcium, copper, magnesium and riboflavin. Also it is rich in ascorbic acid, folic acid and potassium. Summer tends to be the slow time for radishes, but 2020 has been another strong volume year, building on increasing consumer demand for the spicy salad vegetable. Radishes can be served both raw and cooked, which creates cross-merchandising opportunities, including salad dressing, bagged salad, croutons and other salad vegetables. Radish widely used as salads in a diet, also detoxifies the stomach and liver keeps away from gastric ulcers too. Therefore Radish is one of important vegetable should include in daily diet to be healthy. Radishes are grown and consumed throughout the world, being mostly eaten raw as a crunchy salad vegetable with a pungent flavour. There are numerous varieties, varying in size, flavour, colour, and length of time they take to mature. Radishes owe their sharp flavour to the various chemical compounds produced by the plants, including glucosinolate, myrosinase, and isthiocyanate. They are sometimes grown as companion plants and suffer from few pests and diseases. They germinate quickly and grow rapidly, common smaller varieties being ready for consumption within a month, while larger daikon varieties take several months.

Market potential & Strategy

The global packaged Radish salad market size was valued at INR 798.96 Crores in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 8.2% from 2021 to 2028. The growth of the market can be attributed to the rising popularity of salads and the ease of consumption provided by packaged food. The availability of pre-packed salads containing a variety of vegetables and fruits, dressed in condiments and dressings, and supplemented by a variety of meats and seafood has fuelled the market growth. The COVID-19 pandemic has offered some respite to the market for packaged salad as people around the world have taken an unprecedented interest in cooking at home. With restaurants shut in most parts of the world, consumers have been preparing their own meals, which has driven the demand for various basic food items and ingredients, including packaged salads. This scenario is likely to keep the market prospects upbeat. The rising number of health-conscious consumers around the world is driving the demand for vegetarian products. Individuals shopping for organic produce or products continue to generate significant demand for vegetarian packaged salads in this regard.

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