Project report for Liquid Detergent

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Introduction

Liquid detergent is a type of detergent i.e. cleaning agent. In India, It is popular use is to wash woolen cloth, but it is also used for washing of utensils specially glass and crockery, and for automobile wash. Now a days it is widely used in washing machines, laboratories etc. Liquid detergent is one of the widely used cleaning agents, which is obtained by blending the dry powder with solubilizers. It is used to wash different fabrics as it does not accumulate and can pre-treat food, grease and oil stains. Besides this, it is utilized to remove trace metal residues of utensils and automobiles. Its demand is presently escalating on account of the rising concerns about hygiene and cleanliness among individuals worldwide. A detergent is a surfactant or a mixture of surfactants with cleansing properties in dilute solutions. These substances are usually alkylbenzene sulfonates, a family of compounds that are similar to soap but are more soluble in hard water, because the polar sulfonate is less likely than the polar carboxylate to bind to calcium and other ions found in hard water. In domestic contexts, the term detergent by itself refers specifically to laundry detergent or dish detergent, as opposed to hand soap or other types of cleaning agents. Detergents are commonly available as powders or concentrated solutions. Detergents, like soaps, work because they are amphiphilic: partly hydrophilic (polar) and partly hydrophobic (non-polar). Their dual nature facilitates the mixture of hydrophobic compounds with water. Because air is not hydrophilic, detergents are also foaming agents to varying degrees.

Market potential & Strategy

The global laundry detergents market attained a value of INR 398, 100 Crores in 2020, driven by the rising penetration of washing machines and growing hygiene consciousness. It is expected to witness a further growth in the forecast period of 2021-2026, growing at a CAGR of 3.7%. The industry is projected to be driven by the rising adoption of tablets and pods and is expected to reach INR 500, 600 Crores by 2026. The India detergents market was valued at INR 428, 270.4 crore in 2019 and is projected to reach INR 73,660.4 crore by 2027; it is expected to grow at a CAGR of 7.0% from 2020 to 2027. Detergents are chemical cleaning compounds used for laundering and dishwashing. Synthetic detergent powders consist of Surface - Active Agents, builders, and fillers. They also consist of additives such as anti-redeposition agents, optical fiber brighteners, bluing agents, bleaching agents, foam regulators, organic sequestering agents, enzymes, and perfumers. They are used in various applications such as laundry cleaning, personal cleaning, household cleaning, and dishwashing. The detergents can remove dirt and grease from porous surfaces such as fabrics, clothes, and wood as well as non-porous surfaces such as metals, plastics, and treated wood. Thus, they find wide applications in industrial, commercial, and residential sectors. These substances are also used in the manufacturing of laundry detergents, shampoos, dishwashing liquids, and floor or surface cleaners, among other home care products. Thus, the factors driving the growth of the homecare products market also support the growth of the detergents market. Increased awareness about health and hygiene, escalating population, and considerable increase in per capita disposable income are among the major driving forces for the detergents market growth in India. Rapid urbanization and changing lifestyles of people also drive the demand for these products.

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