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Cauliflower is an important vegetable of India. Its cultivation is widely done in the sub-tropical parts of north India. In India, the area under cauliflower was 459 thousand hectares with a production of 88000 tonnes and productivity of 19.17 tonnes/ha. Cauliflower is an important as well as valuable vegetable crop in India with good amount of protein and vitamins. Presently, cauliflower is grown in more than 90 nations and its production is over 20.9 million metric tonnes. India produces around 32.5% of the world’s total production of cauliflower. The rising population pressure and the enhancement in economic condition of nation have pushed up the vegetables consumption, both across regions and income groups. With increased awareness about health and economic status in the nation, the demand for vegetable has also increased.

The increase in income of the people has led to a gradual shift in consumption pattern in favour of high value crops namely fruits and vegetables. Hence, per capita consumption of fruits and vegetables is expected to increase in future. Locally also the demand for value added cauliflower is rising in recent years. The growth of cauliflower market is driven by growing awareness of healthcare and the increasing number of mergers and acquisitions and strategic collaborations between companies, along with increasing investment from suppliers to maintain a regular supply.

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Market potential & Strategy

Global Cauliflower Market presents insights on the current and future industry trends, enabling the readers to identify the products and services, hence driving the revenue growth and profitability. Cauliflower is an important crop in India. So far it has been a very good season. According to the exporters, the prices were extremely high exports cauliflower. Currently, the cauliflower market is developing slowly. The supply of cauliflower is not that great, but the demand is not that great other. Most of the supply supplemented by a limited volume of winter cauliflower. For a long time, good prices were paid for cauliflower due to the low volumes available, but this was followed by a large supply, causing a sea change. A forecast for the wholesale prices for the next months has been developed and included. This time period is relevant because it is the production time for most vegetables, similar to the recovery time after climate event disruptions, and also the timeframe for seasonal demand. The frozen cauliflower industry also witnessing optimal growth in recent years and is likely to continue even in upcoming years. Supportive government policies and incentives, as well as favourable laws, are projected to determine the growth of the frozen cauliflower market in foreseeable future. An increase in the spending capacity of customers with the rise in disposable income will further contribute towards frozen cauliflower’s market proceeds.

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