Project report for Bamboo Rice

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Introduction

Sticky rice in bamboo is a common Southeast Asian dish consisting of sticky rice roasted inside specially prepared bamboo sections of different diameters and lengths. It is also called Green Gold, as bamboo is often known, is found everywhere in India. It is one of those rare, naturally-occurring resources agnostic to climatic conditions, soil conditions and precipitation levels available in 136 species. Millions of Indians rely on bamboo for a part of their entire livelihoods. It is consumed both as a savory food and as a sweet dessert. Bamboo blossom is a natural phenomenon in which the bamboos in a location blossom and become hung with bamboo seeds. This is commonly found in China, Myanmar and India. Bamboo Rice, also known as Mulayari is actually the seed of a dying bamboo shoot that is produced at the end of its life span.

It is high in protein content than both rice and wheat. It is beneficial in joint pain, back pain and rheumatic pain as well. For those suffering from cholesterol issues, regular consumption of bamboo rice helps lower cholesterol levels. Also, it has anti-diabetic properties. The medicinal properties of bamboo rice make it a smart choice for those suffering from concerned health issues. And that’s the reason it is expected that in the coming 5 years, bamboo rice will capture a good market portion in the Indian grocery market. It is very beneficial for pregnant women with vitamin deficiency and is also known for curing issues related to kapha, pitta and dosha.

Market potential & Strategy

The global bamboos market size was valued at INR 5,116.560 Crores in 2019 and is expected to grow at a CAGR of 5.0% from 2020 to 2025. Growing investments focused on infrastructure development, increasing use of sustainable building or construction resources, and rising consumer awareness regarding the uses and benefits of bamboos are expected to drive the market growth over the forecast period. India bamboo products market is expected to grow at a steady rate during the forecast period. The India bamboo products market is driven on account of their growing popularity as an alternative to traditional timber owing to their numerous benefits and cost effectiveness. Furthermore, the growing demand for eco-friendly products is expected to propel the market during forecast period. The India bamboo products market is segmented based on species, application, end user industry, and region. Additionally, this is an edible variety and is also used as wind breaks. Based on end user industry, the market can be fragmented into wood and furniture, construction, paper and pulp, textile, medical, agriculture and others. India is a country harboring immense capacity for growth and development. While the last two decades have been characterized by rapid urbanization, coupled with a meteoric rise in the citizens’ standards of living, the focus is now on rejuvenating rural economy by tapping the potential through a whole range of inter sectoral transformations. One of the potent, yet untapped keys lie with bamboo.

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